Otello’s concept is a combination of soft, Italian ice cream and handmade chocolate. The ice cream is authentic, using methods of production influenced by Italian traditions, while the chocolate ingredients are brought to Israel from various places around the globe.
The challenge was to present the ice cream flavors. In Otello’s shop, unlike any other, the ice cream is covered to ensure the high quality texture and flavor of the product. While most customers walk into an ice cream shop to see the flavors presented in front of them, Otello designed a new customer experience.
“OUR VISION IS TO PROVIDE A MORE FRESH, NATURAL, AND HEALTHY ICE CREAM.”
Photography: Ran Golani, Shai Epstein, Sivan Askayo
Styling: Einav Riechner