A rebranding for Toto Restaurant owned by Chef Yaron Shalev. The 500 sqm restaurant and cafe are located in the Museum Tower, next to the Tel-Aviv Museum of Art. The interior was designed by Studio Mu, a local firm which enriched the restaurant with modern inspired items and furnishings. The ToTo cuisine combines the best from the past and the finest from today’s culture. The talented Shalev has been considered a brilliant influence to the Israeli culinary scene.
Hagar Erez (Branding & Creative Direction)
Hagar Erez, Bogidar Mascarenas (Typeface — Collaboration)
Hagar Erez, Gaya Kesten (Cafe Design Team)
Ran Golani (Brand Photography)
Studio Mu (Interior Design)